PSL Process Solutions in New 3D Virtual Environment

January 22, 2025

At Powder Systems Ltd. (PSL), we are committed to pushing boundaries in pharmaceutical and chemical process technology.

Our latest innovation provides a dynamic new way for our customers to interact with our equipment through an immersive Virtual Environment comprising 3D and augmented reality (AR) models. This cutting-edge technology is set to transform how you experience and explore PSL’s advanced process solutions.

PSL Virtual Environment Screen

A Virtual Environment that is Yours to Discover

Due to the complexity and choice of our highly specialised equipment we have collaborated with MARTECH3D to create a dynamic new way for our customers to interact with our products. Exhibiting our large-scale, highly specialised equipment has always been a challenge at industry events and more traditional approaches such as product literature and laptop images don’t capture the essence of what we offer.

Through cutting-edge technology, our new immersive 3D environments and augmented reality (AR) models are set to transform how you experience and explore PSL’s advanced process solutions. Users can view our solutions in a typical end-use environment, or dig into subcategory views to fully engage with our technology—exploring every angle and detail.

Elevating Customer Engagement with AR

We’ve taken things a step further by integrating AR functionality into these 3D environments. With just a quick scan of a QR code, you can project our equipment right into your own workspace using your smartphone or tablet. This AR feature gives you a first-hand look at how our machinery fits into your facility. It’s an interactive, personalised experience that lets you see PSL’s solutions in action, making it easier to assess how they meet your needs.

PSL’s Head of Business Development, Sylvain Querol says:

“Our goal has always been to create a smooth, informative journey for our customers, With these digital tools, clients can now explore our product range to suit their needs, at their own pace. This self-guided experience provides the flexibility to dive deeper into product details without needing on-the-spot support from our team“.

GFD Filter Dryer in Virtual Environment

Simplifying Business Discussions

For our business development team, the benefits are clear. Whilst video content, online brochures and sharing slide decks all have their merits, presenting PSL’s complex equipment can still prove challenging. Now, with our 3D models and immersive environments, it’s easier to demonstrate how our solutions work and customise equipment configurations to meet each client’s specific requirements. This makes conversations more streamlined, efficient, and ultimately more impactful.

What’s Next: Expanding into Website and Training Applications

The future looks bright now that we’ve rolled out the Virtual Environment 3D technology on our website, giving clients the opportunity to engage with our products from anywhere, at any time, worldwide. But that’s not all. We also leverage this technology as a training tool for our global agents and distributors. With these interactive models, they can quickly get up to speed on our equipment, ensuring they can effectively present and sell PSL products in any region. This is now an essential aspect of how we enrol new partners.

And we’re not stopping here. Our teams are already working on enhancing the platform with new features to improve the experience even further. This is just the beginning and we’re excited to continue evolving our digital tools to provide even more value to our customers.

Leading the Industry with Innovation

At PSL, we pride ourselves on delivering the best possible solutions to our clients. This leap into 3D and AR technology reflects our commitment to innovation and customer-centricity. With these digital tools, we’re redefining how you interact with our equipment, offering a more detailed, accessible, and interactive experience than ever before.

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